Cranberry Venture Partners is a software development company deploying expertise in search engine optimization and the social web. Whether promoting your personal brand or that of your company, our tools will provide the online visibility you require.
Having completely transformed the online public relations space through PRWeb, Team Cranberry has a solid track record in delivering solutions that make a difference.
If you have interest in developing a strategic relationship with Cranberry Venture Partners, we would like to speak with you. Occasionally, we invest in complementary technologies or companies that fit into our overall goal--helping businesses gain prominence through enhanced internet visibility. If this opportunity interests you, call David McInnis at 360-483-8441.
Following is a partial list of the properties currently in development at Cranberry Venture Partners. These services are at various stages of completion, from development to open beta. Several are simply part of our investment portfolio where we take an advisory role in helping define the service.
Current Projects

PeoplePond is a platform which maps the content people create, to the people that create content. PeoplePond makes it possible for individuals to build and control their personal brand through a search optimized profile. This platform offers tools that help people verify their online identity or identities, thereby establishing ownership of online content.
The PeoplePond team is developing a search engine optimized platform for the sole purpose of increasing the visibility of user profiles in major search engines. User content is linked from the individual’s search engine optimized public profile page. As PeoplePond users apply best practices using the SEO tools available to them through this service, their profile rises in the search engine results pages (known as SERPS). As their profile ranks higher in the SERPS, the optimized profile provides organic SEO lift to their associated content.
While establishing this valuable link between people and their content, it is important to verify both the identity of the individual and ownership of the content. PeoplePond offers innovative mechanisms to help verify identity and verify content ownership.
Peoplepond is a wholly owned service of Cranberry Venture Partners.
CompanyPond is a sister site to PeoplePond. While PeoplePond makes it possible for individuals to build and control their personal brand through a search optimized profile, CompanyPond leverages the PeoplePond profiles within each company to promote the company's valued online assets.
The CompanyPond team has developed a search engine optimized service for the sole purpose of increasing the visibility of the company profiles in major search engines. This company content is linked from the company's search engine optimized public profile page. As CompanyPond users apply best practices using the SEO tools available to them through this service, their profile rises in the search engine results pages (known as SERPS). As their profile ranks higher in the SERPS, the optimized profile provides organic SEO lift to their associated content.
CompanyPond is a wholly owned service of Cranberry Venture Partners.
What if - you could easily find your brand in web pages, blog posts, videos, images, articles and press releases. Then optimize those digital assets with just a click. Drive them up the search results. Put them to work for you driving viewers, clicks, spiders and sales. Now you can. RichContent is the fast, easy, effective and affordable solution for measuring and optimizing current digital content and distributing new online media to drive brand, traffic, SEO and SEM results. Turn your content into Rich Content.
The Non-Geek version: “We make it easy to find you on the web. Then we make it easy for you to own more and more of your online real estate -- your internet footprint. Fast, easy and affordable. So let's get started...
RichContent is a service under development by Mark Effinger. RichContent is part of the Cranberry Venture Partners strategic invesment portfolio.